Fenntartható turizmusfejlesztés a Balaton Régióban Intézkedések és eredmények 1990 után

Absztrakt

Sustainability plays an essential role in tourism development today, and Lake Balaton is not an exception. The high seasonality that has existed in the region for decades makes it all the more necessary to focus on economic, social and environmental sustainability. The aim of this study is to examine the integration of the tools proposed in the literature into the development plans of the Balaton region over the past decades, thus mitigating demand fluctuations and creating a sustainable tourism destination. After analysing the plans, I will turn to the changes on the demand side and by analysing the data, I will answer the question of how far these objectives have been achieved in practice and whether they have indeed been able to reduce seasonality at Lake Balaton.